The Red Kettle Campaign – Go!

The Red Kettle Campaign, begins on Thanksgiving Day and runs through Christmas Eve, is the largest and longest-running fundraiser of its kind. It raised $142.7 million during the 2018 campaign.

Cowboys/Bills Thanksgiving Game Kickoff

Grammy Award-nominated and multi-platinum singer-songwriter Ellie Goulding will perform live at AT&T Stadium during the nationally televised halftime of the Dallas Cowboys game on CBS against the Buffalo Bills on Thanksgiving Day. The kickoff performance is a Cowboys tradition, sounding the call for Americans to donate to the iconic Red Kettle Campaign, which helps provide shelter and meals for the homeless and hungry, Christmas toys for children and social service programs to millions of people in need year-round.

To donate to the 129th Red Kettle Campaign:

• Visit Give.SalvationArmyUSA.org.
• Drop money into any of the thousands of red kettles at partner storefront locations.
• Ask Amazon Alexa by saying, “Alexa, donate to The Salvation Army,” then specify the amount.
• Sign up to give a sustaining monthly donation to help The Salvation Army year-round.
• Give any amount by texting “KETTLES” to 91999.

The Salvation Army is also giving donors a new way to join the Fight for Good at the red kettle. Simply use Apple Pay or Google Pay at participating red kettles to digitally and seamlessly help families in need fight everyday battles all year long.

From its humble beginnings in 1891 as a Salvation Army captain’s start-up program in San Francisco, the Red Kettle Campaign has grown into one of the most recognizable and important charitable campaigns in the United States. It provides toys for kids, coats for the homeless, food for the hungry and countless social service programs year-round. As part of the campaign, more than 25,000 Salvation Army volunteers throughout the country ring bells and solicit donations to the red kettles.

To learn more about the Red Kettle Campaign or to make a difference in the lives of those in your community, visit SalvationArmyUSA.org.

About The Salvation Army

The Salvation Army annually helps more than 23 million Americans overcome poverty, addiction and economic hardships through a range of social services. By providing food for the hungry, emergency relief for disaster survivors, rehabilitation for those suffering from drug and alcohol abuse, and clothing and shelter for people in need, The Salvation Army is doing the most good at 7,600 centers of operation around the country. In the first-ever listing of “America’s Favorite Charities” by The Chronicle of Philanthropy, The Salvation Army ranked as the country’s largest privately funded, direct-service nonprofit. For more information, visit SalvationArmyUSA.org. Follow us on Twitter @SalvationArmyUS and #DoingTheMostGood.